JetBlue is set to open its first-ever airport lounge, BlueHouse, at New York’s John F. Kennedy International Airport (JFK) Terminal 5 (T5). The new 9,000-square-foot facility will officially welcome travelers starting at 5 a.m. ET on December 18, 2025. This move is part of JetBlue’s broader JetForward strategy, aiming to enhance premium, customer-centric experiences for its most loyal customers.
Key Takeaways
- BlueHouse, JetBlue's first airport lounge, opens December 18, 2025, at JFK Terminal 5.
- The lounge spans 9,000 square feet across two floors, designed to feel like a New York City apartment.
- Access is primarily for Mosaic members, transatlantic Mint customers, and JetBlue Premier Cardmembers.
- It features locally inspired food and beverages, quiet zones, and a game room.
- A second BlueHouse location is planned for Boston Logan International Airport in 2026.
A New Standard for Airport Hospitality
BlueHouse aims to redefine the airport experience by offering a space that feels like a home away from home. The lounge combines inviting design with thoughtful amenities. It seeks to reduce common travel stresses, such as long lines, from the moment guests arrive.
Marty St. George, president of JetBlue, highlighted the importance of this new offering.
“BlueHouse helps make our flagship terminal feel more like home,” said St. George. “It’s warm, comfortable, and elevated in a way that’s distinctly JetBlue, with the hospitality and thoughtful amenities our customers have been asking for.”
Fast Fact
The BlueHouse lounge at JFK Terminal 5 covers 9,000 square feet, making it a significant addition to the airport's premium offerings. It is spread across two floors, providing ample space for relaxation and work.Inspired by New York City
The design of BlueHouse draws inspiration from New York City's rich character and Art Deco architecture. The space features decorative molding, brass accents, and a lobby-style entry. This creates a residential feel, reminiscent of a classic city apartment.
Stephanie Evans Greene, senior vice president of marketing and brand for JetBlue, explained the vision behind the design.
“We wanted customers to feel like they’re stepping into a warm and stylish New York City apartment filled with character, where layers of JetBlue history and New York iconography can be discovered with every visit,” Greene stated. “Just as New Yorkers bring their own personality into a new space, we infused the space with JetBlue’s signature style to feel homey and comfortable when staying in our House.”
The lounge also celebrates JetBlue’s history as New York’s Hometown Airline. Art curated by Statement Of and a mural by Artists for Humanity are featured. The mural depicts constellations of JetBlue destinations, styled after Grand Central Terminal’s iconic ceiling.
Context
JetBlue's JetForward strategy emphasizes delivering more premium, customer-centric experiences. This includes not only the new lounge but also plans for a domestic first-class cabin to be rolled out next year. These initiatives reflect a growing trend in the airline industry to cater to the needs of frequent and premium travelers.Dining and Amenities
BlueHouse offers a range of food and beverage options curated by Union Square Events. The menu features fresh, grab-and-go bites inspired by New York’s culinary scene. Morning selections include bacon, egg, and cheese sandwiches with New York cheddar. Later in the day, guests can enjoy pastrami on rye or chicken Caesar wraps.
The beverage program highlights the city’s craft culture. It includes draft and local beers, signature cocktails, and artisan wines. These are curated by NYC hotspots like The Greats of Craft and Please Don’t Tell, along with top NYC sommeliers. Coffee lovers can enjoy barista-made espresso drinks from Greenwich Village-founded Joe Coffee. Specialty chai and matcha from Brooklyn’s Dona, and teas from Steven Smith Teamaker, are also available.
Did You Know?
BlueHouse will offer travel-friendly amenities upon request, designed to enhance the comfort of guests' journeys. These thoughtful touches aim to make travel feel easier and less formal.Spaces for Every Traveler
The lounge is designed with various zones to suit different needs. It features open, social areas for interaction and cozy, quiet spaces for relaxation. High-speed Wi-Fi and power outlets are available at nearly every seat, ensuring travelers remain connected.
Dedicated quiet zones provide a peaceful environment for travelers to reset before their flights. For entertainment, a game room offers JetBlue-branded cards, chess, checkers, and children’s toys. Guests can also capture a memory at a custom photo booth.
Exclusive Access for Loyal Customers
BlueHouse is a key benefit for JetBlue’s most loyal customers and premium travelers. Access is primarily reserved for Mosaic members, transatlantic Mint customers, and JetBlue Premier Cardmembers. This approach aims to prevent overcrowding, a common issue in other airport lounges, ensuring a comfortable experience for eligible guests.
Ed Pouthier, vice president of loyalty and personalization at JetBlue, emphasized the value of the lounge to the loyalty program.
“BlueHouse is one of the most significant enhancements we’ve ever made to our loyalty program,” Pouthier said. “Our Mosaic members and Premier Cardmembers already enjoy elevated benefits every time they fly, but BlueHouse introduces a new level of recognition for those who choose to fly us again and again.”
Complimentary access begins on December 18, 2025, for specific customer categories. Limited access passes will also be available for purchase starting in February 2026 for other eligible customers, provided they hold a confirmed same-day boarding pass for a Blue Fare or above ticket. Blue Basic Fare travelers are not eligible for complimentary access or to purchase passes.
Future Expansion Plans
The JFK Terminal 5 BlueHouse is just the beginning. JetBlue is currently undertaking a multi-year refresh of Terminal 5, which will introduce over 40 new retailers and amenities. This broader investment in premium products also includes the upcoming domestic first-class cabin, set to roll out next year.
JetBlue plans to expand its lounge network, with the next BlueHouse location scheduled to open at Boston Logan International Airport (BOS) Terminal C in 2026. This expansion underscores JetBlue's commitment to enhancing the travel experience across its key hubs.
